About
21 Holdings LLC is a wholly-owned subsidiary of The Jel Sert Company, operating as a fully licensed distillery (DSP-IL-20066), winery (BWC-IL-21010), and brewery (BR-IL-21362) specializing in ideating, developing, and manufacturing alcoholic freezable pops. They launched the premium SLIQ Spirited Ice brand in April 2021, offering variety packs with vodka, agave, rum, and whiskey bases, which have seen huge demand and plans for 2023 expansion. Leveraging Jel Sert's 60+ years of experience, they also provide contract manufacturing, private label, and licensing services for alcohol-infused freezable pops.
alcoholic freezable pops
SLIQ Spirited Ice variety packs
contract manufacturing and store-brand private label
licensed brand partnerships
What They Make
SLIQ Spirited Ice Vodka Variety Pack
premium variety pack with vodka base
SLIQ Spirited Ice Agave Variety Pack
premium variety pack with agave base
SLIQ Spirited Ice Rum Variety Pack
premium variety pack with rum base
SLIQ Spirited Ice Whiskey Variety Pack
premium variety pack with whiskey base
Latest News
Continued huge demand for SLIQ Spirited Ice in 2023 with plans for continued retail expansion and new innovation.